- About Us
- Financial Planning
- Join Anchor Bay
Join Anchor Bay Capital, Inc.
WHO WE ARE
Anchor Bay Capital is a fee-only Registered Investment Adviser headquartered in Carlsbad, California.
Our firm’s business plan is built around a Comprehensive Wealth Management approach. We offer financial planning, investment management, estate planning, risk management, tax planning, 3(38) fiduciary corporate retirement planning and small business succession planning.
Since our inception in 1992, we have invested significantly in our business and in our people. We work hard to maintain a progressive culture that rewards teamwork and encourages a work-life balance. We have combined winning people, innovative technology and a value investment philosophy to be a leader in financial advising and investment management.
Our mission is to positively impact and influence our clients’ futures by providing investment advice that works to their best interest in building, protecting, and sustaining what they want for themselves, their children and the generations to come.
In our client relationships we place emphasis on:
- Delivering innovative and non-biased solutions
- Giving straight answers
- Being accessible
A fiduciary is defined as someone who is managing the assets of another person and stands in a special relationship of trust, confidence and legal responsibility. It’s about putting people first. And that’s the core principle that drives us.
We do not put ulterior motives above people. We do not put ours, or anyone else’s interests above doing what is right for the people who have come to us for assistance.
We understand the responsibility we have when you trust us with the safety and security of your financial future. In our day-to-day job, in our communications, in our service, in every decision we make, we understand you are depending on us. And we won’t let you down. Because we are not motivated by any other factor than what is in your best interest and what is going to help you meet your goals.
We’re always searching for ways to add value. We listen to our clients’ needs and desires and then we do everything we can to meet them. And every step of the way, we hold ourselves to a higher standard.
Our promise is to be good stewards of your hard-earned money and we put our experience and our expertise to work for you. We don’t try to cloak what we do in some fancy, sophisticated process in order to make everything seem more complicated than it is. We use common sense. We use logic. And we use a proprietary system we like to call hard work. Along every step of the way, we do business with integrity.